Covering the length of ten city blocks, City Walk brings Birmingham new urban spaces for markets, parks, venues, and hobbies.
In order to enrich the surroundings while promoting the various activities found on each block, I wanted color to be the core focus. Each block’s light pole banner is the same color as shown on the maps found while walking the grounds. Each banner’s photo is representative of the activities found on the block it resides in.
The curated photography, color grading, and large centered logo serves as a harmonious extension of City Walk’s bold visual language.
Project Details
Client: City Walk BHAM, Birmingham Jefferson Convention Complex
Applications: Adobe Illustrator, Adobe Photoshop
Industry: Real Estate
Specialties: Signage
Client: City Walk BHAM, Birmingham Jefferson Convention Complex
Applications: Adobe Illustrator, Adobe Photoshop
Industry: Real Estate
Specialties: Signage
Covering the length of ten city blocks, City Walk brings Birmingham new urban spaces for markets, parks, venues, and hobbies.
In order to enrich the surroundings while promoting the various activities found on each block, I wanted color to be the core focus. Each block’s light pole banner is the same color as shown on the maps found while walking the grounds. Each banner’s photo is representative of the activities found on the block it resides in.
The curated photography, color grading, and large centered logo serves as a harmonious extension of City Walk’s bold visual language.
